A shot of creativity goes a long way to remaining competitive and addressing future trends. This is the view of Susan Robertson whose mission is to ‘sharpen strategic creativity to produce real results.’
Nan sesyon Play Room li nan IMEX America, "Èske w ap rezoud pwoblèm nan mal?" li te montre patisipan yo ki jan yo apwoche yon defi nan yon nouvo pèspektiv yo nan lòd yo vini ak nouvo lide ak inovasyon. Susan, ki bay yon kou panse kreyatif nan Inivèsite Harvard, eksplike, "Einstein te di 'Si mwen te gen yon èdtan pou rezoud yon pwoblèm, mwen ta pase 55 minit panse sou pwoblèm nan ak senk minit panse sou solisyon yo."
Susan’s was one of many innovative sessions in the Play Room, the creative hotbed of the show, enabling planners to get hands on with tools, techniques and resources to develop new ideas and make meetings more interactive. It includes a dedicated innovation corner for out of the box thinking and an engagement corner for tricks on how to create a deeper and richer audience experience. There’s even the chance to set a Guinness World Record by tackling the “Beer Coaster challenge!”
Creativity and future thinking go hand in hand, as fresh thinking ensures planners can address forthcoming trends and incorporate them into their business. The German Convention Bureau gave an insight into the future of meetings in Research and innovation: See the future of meetings today. Attendees discovered trends in knowledge sharing, tech and meeting design from the Future Meeting Space – a project by the German Convention Bureau (GCB), European Association of Event Centres (EVVC) and The Fraunhofer Institute for Industrial Engineering IAO. The GCB team, including Claudia the avatar, ran through future meeting scenarios and examples of how these have already been put into practice in Nuremburg, Leipzig and Munich.
Soti nan pwochen senaryo reyinyon yo nan pwochen patisipan reyinyon yo. Shawna Suckow, fondatè SPIN: Senior Planners Industry Network, te bay yon sesyon sou Founisè: kijan pou konekte pi byen ak planifikatè jodi a. Shawna te eksplike kijan pou "kraze nan dezord la" ak bati relasyon atravè temwayaj kliyan yo ak fas a fas rezo ansanm ak pi bon konsèy pratik pou kominikasyon medya sosyal.
Kominikasyon ak ankouraje relasyon te fòme nwayo oratè prensipal MPI Tami Evans. Li te ankouraje patisipan yo pou yo anbrase "enndan dork" yo kòm yon fason pou vrèman konekte ak moun epi ogmante angajman ak pwodiktivite. Oto-konfese "optimis tout tan," Tami konseye delege yo "mete pèfeksyon sou poz" an favè anbrase pèsonalite ak pasyon nan diskou enèjik li Mwatye plen nan li: aktive optimis ak lòt ladrès debaz difisil. Apwòch vè mwatye plen li te ankouraje planifikatè yo pou yo pi kontan ak an sante nan tou de lavi pwofesyonèl ak pèsonèl yo.
Li te kite delege yo santi yo dinamize anvan dènye jou emisyon an kòm Joanne Dennison nan Pwojè Siksè Òdinè, ki te asiste diskou a, eksplike:
"Tami te balanse li! Li te montre moun ki jan yo transfere mesaj pozitif li yo nan travay yo sou planche a montre. Li te sètènman yon oratè dinamize - pafè pou dènye jou nou isit la nan IMEX."
IMEX Amerik aktyèlman ap pran plas nan Ekspozisyon Sands ak Sant Konvansyon nan Venetian® | Palazzo® Las Vegas la soti nan 18-20 Oktòb, 2016, anvan pa Smart Lendi, 17 Oktòb.
eTN se yon patnè medya pou IMEX.
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